BitPesa is a pan-African platform redefining how businesses make payments to and from sub-Saharan Africa. Focused on using cutting-edge blockchain technology to increase efficiency across markets, BitPesa opens corridors for business payments and trade between Africa and the rest of the world.


East Africa Business Development Manager Full Time
Closing date:
Application Status: Open

Reporting to: Chief Operating Officer / Head of Global Sales & Marketing

What you will do:

  1. (80%) Prospect and close new sales opportunities for BitPesa B2B digital payment / treasury solutions

    1. Formulate the business development strategies, tactics and account plans, under the direction of management, necessary to develop the leads and relationships with global / regional and large local corporate and digital payment companies within East Africa (Kenya, Uganda, Tanzania, DRC)

    2. Initiate and maintain contacts with C-level executives (CEO / CFO / Head of Treasury / Head of Payment / Financial controller), travel to client sites, present sales materials and conduct product demonstrations to potential clients and understand their cross-border transaction volume and pain points

    3. Have strong working knowledge of BitPesa products / services and present values propositions through customized pitch materials to position BitPesa as the go-to solution for making cross-border payment

    4. Manage the effective and rapid movement of leads through sales process, including qualification of prospects; assessment of potential client needs; presentation of BitPesa solutions; and expeditious closing of business

    5. Manage the smooth on-boarding process for corporate clients (including collecting relevant KYC / AML compliance documents and help clients complete online registration on BitPesa system) and liaise with internal support team to get accounts approved

    6. Responsible for the daily maintenance of prompt and accurate sales pipeline forecasting by updating internal CRM system (ProsperWorks) and sharing periodic sales priorities

  2. (10%) Build and manage strategic marketing partnerships to promote blockchain-based payment solution and position BitPesa as the go-to solution in East Africa with maximized ROI (return on investment)

    1. Initiate / Maintain contacts with Chamber of Commerce / Industry Association / Industry Event Organizers to win marketing opportunities of promoting BitPesa

    2. Represent BitPesa in local industry / networking events to promote BitPesa

    3. Work with Head of Global Strategic Partnerships to maintain relationship with key strategic partners in East Africa and deliver special projects

  3. (10%) Research and synthesize information about competitive landscape and collect customer feedback to internal team to improve BitPesa competitiveness in East Africa

    1. Conduct and synthesize first / secondary research about competitive landscape including targeted segments, product offerings, pricing and focused corridors

    2. Work with Product / Tech / Strategic Projects team to run new product pilots and collect customer feedback to improve the product offering and maximize customer experience and satisfaction

Key Performance Indicators:

  1. Achievement of annual sales targets of transaction volume, profit and new client acquisition

  2. % of customer satisfaction and recurring transactions from the same client

  3. No. of co-marketing opportunities won and no. of potential customers reached

  4. Quality of insight on business development strategies and planning for East Africa


  1. Bachelor’s degree preferred; English fluency required (written and spoken) and other languages are a plus (French / Mandarin / Swahili for example)

  2. Minimum of 2 years working experience; Preferably 3+ years experience in a consultative sales role and proven track record of outstanding sales performance

  3. Experience either living and/or working in East Africa

  4. Strong understanding of blockchain / new payment technologies preferred or demonstrate fast learning of new concepts / ideas

  5. Time spent in FinTech (Financial Technology) companies / traditional Financial Institution (such as banks) preferred

  6. Excellent problem-solving, organization and project management skills

  7. Smart, result-oriented, fast learner, organized, self-starter, highly motivated, able to deliver results under pressure and ambiguous situations

Travel Requirement:

  • 5%-10% regionally (Uganda, Tanzania, DRC)

Preferred Start Date:

  • As soon as possible.


  • Commensurate with experience + annual bonus package based on performance

Probation Period:

  • 3 Months

Sponsor International Candidates:

  • Depends on the qualified candidate; If sponsored, the minimum commitment will be 2 years

Login or Register to apply for this job.


No reviews yet, be the first!

Get free account or login to add your Startup.

Add Your Startup